Reviews & Praise for Social Media for your Crafty Business

Here's what readers have had to say:

• Nancy Ricci, Getting Purly With It
"Having studied Economics and Marketing myself, I can see how this topic can be overwhelming. Especially marketing lingo can be quite off-putting if you aren’t familiar with it.

I can assure you that Diane Gilleland’s style of writing is not overwhelming at all. In a very friendly tone of voice, in understandable lingo, Diane dishes you manageable bite size pieces which one can easily chew, smoothly swallow and digest."

• Katie Free, Duo Fiberworks
"Diane talks about how the social media scene requires give and take, you are forming a social contract with the people you follow and those who follow you, and that to be a popular or trusted user, you have to respect that contract. That includes not posting spam-like posts, not following countless random people just to bump up your stats and offering value on a regular basis to your readers."

• Jessica Puckett, Plushroom Soup
"What I liked best about this book is how easy Diane's tips are to put into practice. Diane is very adept at taking an overwhelming topic and distilling it in easily digestible chunks. She doesn't talk down to her reader, and she doesn't fill her books with fluff, either. Every sentence in the book has value."

• Mercedes Tarasovich-Clark, Kitchen Sink Dyeworks
"With subchapters titled, “A sane way to build up your network of friends and followers” and “How to mention your business, appropriately”, Diane will teach you how to provide value and engage your audience, avoiding the running list of shop updates or the “I ate Cheerios for breakfast” schtick. She provides plenty of checklists, clear examples, and food for thought on how to analyze your own content and reshape it into updates that real people will want to read on a regular basis, thereby gaining a group of readers that trust and respect your voice. "

• Heather Mann, CROQ Zine
"If you are looking for a hardcore online marketing bible about giving people the hard online sell, this is not the book for you. But if you’re looking for an honest and down-to-earth guide to what really works in your online social community, Sister Diane’s book is a great resource."

• Dot Dorsner, Dabbled
"Diane tackles a lot of issues, that anyone needs to understand if they want to be effective in their use of social media. From understanding what your goals are and should be, to how to make sure you’re not one of those people who is just seen as annoying. She also covers making real connections, and what that means to marketing. I think the most valuable parts are understanding how you need to think about social networks as marketing, but Diane goes even further with some great practical tips for managing the relationship building process."

Cyn Gagen, Cynchronicity
"Diane has an easy, comfortable style of writing that makes me feel like I am chatting with a friend. She draws me in with humour and congeniality which makes for an easy read but this in no way detracts from the amount of knowledge she passes along. Diane takes you from simply using social media outlets like Twitter and Facebook for mindless fun or blatant advertisement, and shows you how to set goals for its use – all without losing the fun in it! Best of all, not only is this ebook an enjoyable read, not one of the 72 pages went by without me learning something."

Jessica Wilson, Simple Scrapper
"I particularly enjoyed the advice on effective time management when using social media. Diane admits early on that these tools take time and commitment, but here offers ways to moderate the burden."